French/West/Vaughan (FWV), one of the nation’s largest independent public relations, public affairs and brand communications agencies, today announced that it has been named agency-of-record by WaterBrick International, Inc. FWV will provide public relations counsel and support to raise awareness of WaterBrick’s unique first-response product serving the needs of humanity in times of crisis and dire need. FWV will be responsible for implementing a comprehensive public relations and marketing program that will include proactive media relations, governmental communications and event coordination. The agency will work to raise WaterBrick International’s brand recognition in the domestic and worldwide markets, further establishing the organization as a logical solution to help victims in disaster zones, the poor in developing countries and for use in military applications.
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