Just found this on PR Week's website.
NASHVILLE, TN: Auto insurance provider Direct General has selected Cramer-Krasselt as its AOR. The firm will work on brand planning and positioning, PR, and advertising for the company in an account worth about $20 million in annual billings.
Craig Hamway, EVP of marketing and business development at Direct General, said it had not previously focused on PR.
FULL STORY
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